How To Be A Better Events Planner

How To Be A Better Events Planner

Some simple ways to be the best Events Planner you can be

Courtnie Events - Setting Up

We can always strive to be the best at what we do.  Regardless of how long you have been in the industry or if you are new to the events world, there is always room for improvement.  I know I certainly want to grasp any opportunity I can to do better, so here are the tips I hope will be helpful to you.

For me this is the most important factor.  If you love your job this will be reflected in how you go about doing things and it is clearly visible to clients too.  Events planning is know to be one of the top 10 stressful careers, so if you don’t enjoy it the long hours will get to you eventually and there is no sense in spending most of your waking hours doing something you don’t enjoy!

This is quite an obvious one, I’m sure.  The more experience you have the better you will become at what you do.  You’ll want to aim to work on a variety of events, whether paid or voluntary, big or small.  Also, it helps if you experience every role within an events team.  Since every event is different you will need to rely on your experience and judgement for many things.

Going to events as a guest can be fun but it can also be a good opportunity to see how others do things.  You can gain inspiration or maybe even find better methods.  You can also spot when things don’t work as well and note things to avoid.  Seeing things from a guest perspective can help you improve guest experience at your events.  These kinds of insights really are priceless and will take your events to the next level.

It is important to have a post event de-brief so you can look back on how things went and where there is room for improvement.  Any feedback received, particularly negative, should be analysed in detail.  Even feedback that is somewhat mediocre deserves close attention.  By reflecting on your past events you are putting yourself in a better position for future events.  

Sometimes you may be thrown an idea that is a little out of the box and maybe out of your comfort zone.  Before shooting down an idea think about how you can make it work.  If it is something you have come across before that hasn’t worked well you can always use this experience to explain it to your client.  It is better to try and find a way to make it happen rather than instantly viewing it as a problem.  Sometimes compromise will be necessary but you’ll end up with happier clients if you can make their idea a reality.

Courtnie Events - Planner pad
Courtnie Events - Party Mess

One of the key things event planners should be doing is looking at events through a different perspective.  With so many types of people attending any one event you can’t take a blanket view on how things will work and run.  You should be considering each potential guest need.  E.g. VIP, media, wheelchair users.
It may also be wise to talk things through with your team members.  Pose questions about how you currently do things or how they think you should be doing things better and see what answers they come up with.  You may well be surprised.

There are so many knowledgeable people out there that you can learn from and the internet brings their knowledge right to you.  See what others in the industry have to say or what is trending, for example.  Attend seminars if you can and always keep learning.  Things are constantly changing and you have to change with them.  There will be new technologies that could make your work life much easier or you may come across a new method that changes the way you do things.

Are these tips are useful?  What are your top tips on being a better Events Planner?
Let me know your thoughts in the comments below. 

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